The Rolls-Royce 103Ex – Stunning Futuristic Unveiling Concept Car

British heritage brand Rolls-Royce is entering the autonomous vehicle fray with a stunning futuristic unveiling – the Rolls-Royce 103EX – a concept embodiment of the luxury company’s vision of what the next 100 years of road travel will look like.

The futuristic Rolls-Royce is one giant cabin comprised of two soft wool seats (calling them “rear seats” is completely unnecessary, as there are no front seats at all), offering what the designers call an automotive equivalent of haute couture. The elaborate and luxe interior caters to every whim of the 21st technocrat with leg room to spare: smartphone integration, automation options, and most curiously, an artificial intelligence feature named Eleanor.

Eleanor is designed as a digital chauffeur, one capable of determining the occupant’s mood and changing the drive style, ambiance, climate, and music according to continual monitoring.

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Source: Design Milk